For Immediate Release
Nov 18, 2019, Toronto, Ontario – Ethiopian Airlines, the Largest Aviation Group in Africa and SKYTRAX Certified Four Star Global Airlines has colourfully celebrated the 20th anniversary of its loyalty program, ShebaMiles, and Customers’ Day on 12 November 2019 at Ethiopian Skylight Hotel. The grand anniversary event brought together high ranking government officials, including ministers, ambassadors and the diplomatic community, ShebaMiles members management and board members of the airline and aviation stakeholders.
Ethiopian Airlines awarded its ShebaMiles platinum members and cargo customers for their continuous support and patronage to the airline.
Airlines Group CEO Tewolde GebreMariam said,” We are excited to offer our members more ways to earn miles over the years. Throughout these years, our customers have immensely contributed to the development of the loyalty program. Our Frequent Flyer Program has teamed up with several airlines and non-airline partners to create a world of choices for members to accumulate miles. Going forward, we will continuously strive to offer enormous privileges for our customers underpinned by our digital solutions. We sincerely thank our loyal members and partners for their continued support throughout the years and for inspiring us to enrich their travel and overall travel experiences continually.”
Originally named after the Queen of Sheba of Ethiopia, who gave generous reward to King Solomon, according to the Ethiopian mythology, ShebaMiles launched in February 1999, and the loyalty program has now more than 3 million members.
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About Ethiopian Airlines Ethiopian Airlines (Ethiopian) is the largest and fastest-growing airline in Africa. For more than 70 years of operation, Ethiopian is the continent’s leading carrier, unrivalled in efficiency and operational success Ethiopian operates the youngest and most modern fleet to more than 125 international passenger and cargo destinations across five continents. The Ethiopian fleet includes ultra-modern and environmentally friendly aircraft, such as Airbus A350, Boeing 787 Dreamliner, Boeing 777-300ER, Boeing 777-200LR, Boeing 777-200 Freighter, and Bombardier Q-400 double cabin. The average age of the aircraft is five years. Ethiopian is the first airline in Africa to own and operate these aircraft. Ethiopian Airlines flies direct from Toronto to Addis Ababa five times weekly. This route will now be serviced with our Airbus 350. Ethiopian Airlines is the largest airline in Africa, with one of the youngest fleets in the world. Ethiopian Airlines, a Star Alliance member, is currently the only African operator of the Airbus. |
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